Tuesday, May 16, 2017
Monday, May 8, 2017
#9 Fashion Communication
It has become incredibly important for brands to reach out to their customers and it's getting very competitive out there.
One of the many creative ways is to add a Buy It button on your feed. Instagram, Pinterest and
FaceBook ,just to name a few, have jumped on this bandwagon. I personally have not shopped on
any of these platforms but I have clicked and traveled to the brands website because of something
that I had seen on my Instagram feed.
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| pinterest.com |
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| zdnet.com |
.....and last but definitely not least FB
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| shopify.com |
I don't know why but I always feel like I'm being scammed whenever I see these ads pop on FB.
In conclusionnn, the most attractive way to shop for me at this moment, like-the-broke-college- student that I am.....Is Instagram, YES! I am biased and fake, because I am on Instagram all day long but it does seem like the easiest/fastest way to shop.
#8 Lookbook: Club Monaco
I am totally biased because I love Club Monaco, but their latest Lookbook really is something.
Throughout the looks there's this fresh and cool vibe. Blue seems to be the dominant color if not, its the one that I'm looking at so...
Here are a few looks to show what I'm talking about.
All images were extracted from http://lookbook.clubmonaco.com/ |
I'm honestly looking at the print in the background #sorrynotsorry
I love the details of this print
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That bow is so Crispy |
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He is so Crispy |
Tuesday, April 4, 2017
#7 Trunk Shows
Trunk Shows seems to be the most anticipated wave of shopping.
What I think of when, I hear someone mention Trunk Shows
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| SaintVintage.com |
Although it was a practical way of selling your clothes back in the 1800's nowadays the Trunk Show phenomenon seems to be a way of promoting your brand by selling to your most elite customers.
Well, it depends on what ur niche is.
High end designers and stores will have a fancy trunk show and bring in a celebrity guest and have giveaways and all that fun stuff, whereas within the bridal industry it is more about crowds of women looking and even arguing over dresses, that kind of looks like something from a Black Friday meet up.
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| Kaley Cuoco via Pinterest |
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| Pria Kataaria Puri via trendingsocial.com |
Bridal trunk shows are a bit more intense but there are a lot of great deals for everyone.
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| onefinedaybridalandgown.com |
Next is an add by Kleinfeld and something very typical they will do in bridal Trunk Shows is "meet the designer" and they always come up with very creative ways to get the customers to make a purchase while having champagne and chocolate covered strawberries.
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| contemporaryweddingsmaga.comzine |
Trunk shows have had a rich history in the past and it's cool to see where the future of trunk shows will go.
Monday, April 3, 2017
#6 Video Fashion Show
Dolce Gabbana Fall/Winter 2014-2015 Women's Fashion Show
This was one of the shows that truly inspired me to pursue a professional career in fashion.
-Aesthetics✔
-Texture ✔
-MUSIC✔
-Story✔
-Visual Design✔
Everything was perfect.
One of my favorite parts was the introduction with the Tree of Life and then supermodels came down the run was strutting in fairytale-inspired pieces while The Dance of The Sugar Plum Fairy by Tchaikovsky.
Everything was in sync.
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Another favorite part was when the music would calm and you could only hear tingles of sound here and there and then outta nowhere it would intensify and trigger your senses as you're staring at beautiful garments.
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| Pinterest |
And my last but not least was Kasia Struss a.k.a Red Riding Hood.
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#sofierce
Monday, March 6, 2017
#5 Window Display in NYC
Hated looking like a tourist today
In other words, the cold, the crowds, the reflection on the glass did not help but I managed to get some flicks today.
I started my adventure on 7th Ave and made my way up to Herald Square and then went down to Soho.
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| American Apparel 7th Ave |
-No Comment-
My next Victim at least had clothes on, Barely. Regardless Express was on check with the Cold Shoulder and the Ruffles which are making a comeback this summer.
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| Express Broadway |
I don't understand, he has so much potential to be dealing with Fast Fashion, anyways here's The Weeknd for H&M.
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| H&M Broadway |
Can't see him because of the glass reflection but he looked 😍
Next up we have Victoria's Secret with somehow of an off quote, maybe Thrice as Hot!
On a second thought that sounds disgusting, sorry, maybe they should of just had two mannequins.
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| Victoria's Secret Herald Square |
And then, I made my way to Soho, at least people try there. Floral prints and displays were allover the place, with some it worked and some others shouldn't have.
1st up we have Club Monaco, they did a really good job 👏👏👏
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| Club Monaco Broadway, Soho |
2nd we have & Other Stories
My favorite thing about them is that in the midst of all the flowers, they were the grass.
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| & Other Stories, Soho |
And then Last and Least there's Hollister. I used to work there Part Time so to see them become like this is... I don't rally care but hey, at least they tried.
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| Hollister Soho |
It's like Spring went out with the Easter Bunny, but saw her ex Ice Cold and she got drunk and threw up allover Soho.
In Concludclusion there's not much to say,
Have a great week of Midterms
Monday, February 27, 2017
#4 Fashion Reporter's Language
"Oscars Red Carpet Review: Princesses and Sirens, on Parade" -Matthew Schneier
Starting from the get-go Matthew Schneier lays down the plan by describing the silhouettes as "their massive ball skirts" hence princesses to "strut in dresses sleek, slinky often high-lit" regarding mermaids.
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| Janelle Monáe wearing Elie Saab. Noel West for The New York Times |
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| From left, Emma Stone in Givenchy Haute Couture, Dakota Johnson in Gucci and Nicole Kidman Armani Privé. Noel West for The New York Times |
Some of the details he mentions are the "classic bow tie and studs" uncomfortable shoes which are a classic. He also mentions clutched evening bags, feathered dresses and white sequined dresses.
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| Noel West for the New York Times. |
Gotta say my favorite part was reading about the colors, well the play on words. "An optimistic Oscar gold" as well as Black on Black, which is personally feel might be the wave. Also peachy and flash of color seemed to pop out throughout the article.
When it came to menswear he pointed out how "most men wisely embrace a policy of decorous restraint. A foray into navy from basic black was as far as many men dared" which I don't necessarily agree with. Mostly because I usually see the same boring Navy Blue or Black suit matched with white button down. Although it wasn't many some actors tried to switch it up this time, as did Mahershala Ali in black on black
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| Mahershala Ali. Noel West for The New York Times |
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